What is a Wrap Report?

Wrap Report

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Wrap Report

A “wrap report” is a summary document that is often generated at the conclusion of a project, event, or production, especially in fields like filmmaking, event management, and project management. This report provides an overview of various aspects, encapsulating what took place from inception to completion. The aim is to assess performance, identify challenges, celebrate achievements, and provide a record that can serve for future reference or projects.

What it Includes:

Depending on the field and the complexity of the project, a wrap report may include:

  • Summary: An overview of what the project or event was about.
  • Objectives: A review of the initial goals and whether they were met.
  • Timeline: A rundown of key dates and milestones.
  • Budget: A financial summary, including initial budgets and final costs.
  • Challenges and Solutions: An outline of problems encountered and how they were solved.
  • Contributors: Acknowledgment of team members, partners, or volunteers who contributed to the project.
  • Data and Metrics: Performance metrics, attendance figures, or other measurable outcomes.
  • Recommendations: Suggestions for future projects or events based on lessons learned.
  • Appendices: Any supplementary material like photographs, media coverage, or survey results.

Why it’s Important:

  • Accountability: Shows stakeholders the outcomes of the project.
  • Transparency: Demonstrates how resources were utilized.
  • Learning: Helps in understanding what went well and what could be improved for future projects.
  • Documentation: Provides a permanent record for future reference or audits.

Example of a Wrap Report

Let’s consider an example of a wrap report for a fictional charity event called “Walk for Wellness,” aimed at raising funds for mental health awareness. This example provides a general idea; the actual details could be much more exhaustive.

Wrap Report for Walk for Wellness

Event Summary

  • Event Name: Walk for Wellness
  • Event Date: July 1, 2023
  • Location: Central Park, New York
  • Objective: To raise $50,000 for mental health awareness programs
  • Outcome: Successfully raised $65,000

Initial Objectives and Final Outcome

  • Target Funds: $50,000
  • Funds Raised: $65,000
  • Participant Goal: 500 walkers
  • Actual Participants: 620 walkers
  • Community Reach: Estimated 10,000 people engaged through social media


  • Event Planning Start Date: January 10, 2023
  • Registration Opened: April 1, 2023
  • Event Date: July 1, 2023
  • Fund Distribution: August 1, 2023

Budget Overview

  • Initial Budget: $10,000
  • Actual Expense: $8,500
  • Major Costs:
    • Venue Rental: $2,000
    • Marketing: $1,500
    • Event Logistics: $2,000
    • Miscellaneous: $3,000

Challenges and Solutions

  • Challenge: Low registration in the first month
    • Solution: Implemented a social media ad campaign, saw a 50% increase in registration within two weeks
  • Challenge: Weather forecast predicted rain for the event date
    • Solution: Rented additional tents and canopies, fortunately, the weather remained clear

Team and Contributors

  • Event Manager: Jane Doe
  • Marketing Team: XYZ Agency
  • Volunteers: 20

Special thanks to our sponsors: [List of Sponsors]

Key Performance Metrics

  • Total Funds Raised: $65,000
  • Number of Participants: 620
  • Social Media Reach: 10,000 people
  • Sponsor Contributions: $15,000

Recommendations for Future Events

  • Start social media campaigns earlier to boost registration
  • Secure a backup indoor venue in case of weather issues


  • Financial statements
  • Participant surveys
  • Media coverage links

This wrap report serves as a complete package of the event’s planning, execution, and outcome, providing a useful reference for future events and for sharing with stakeholders and contributors.

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